Sometimes the simplest things are the most effective

Sunday, May 27, 2007 around 7 am mountain time

I’ve been reading the New York Times newspaper for as long as I can remember. Their latest Web site redesign in April 2006 proves to be the best thus far — I think — and there isn’t a day goes by I don’t enjoy visiting NYTimes.com. Whomever the team member was that stumbled upon the idea for built-in unobtrusive querying is a genius.

Not sure what I’m talking about? Find any story on the news Web site (here’s one for you), start reading it, and highlight/select any word and double click. A smaller new window opens with the results of a query automatically run for you.

A good user experience. I love it.

This entry was posted on Sunday, May 27th, 2007 at 7 am and is filed under applications, design, news, web design, websites.

1 Comment

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  1. J May 27, 2007 / 10am

    Awesome! I never noticed the little Tip line below the articles. Thanks for pointing this feature out.

    Similar to Safari and Firefox’s CTRL-click (right-click) “Search Google for/Search in Google” or Safari’s “Look up in Dictionary” – love that one.

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